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What’s A Target Market Avatar?

Imagine for a moment that you knew all about your ideal customer.  You knew what they did for a living, what kind of entertainment they preferred, and what food they ate.  You knew what periodicals they read and how they got their daily news. (more…)

Target Market Avatar – Action 2 of 7

Action 2 of 7 – create a profile of your target market avatar.

Tips For Creating Content Your Customers Desire – 4 of 6

Tip 4 of 6 for crafting content your target audience wants to consume.  Involve others in your content.

Video – Get To Know YPC

Get To Know YPC from Scott Gardner on Vimeo. Compile a complete profile of your perfect customer. One of the best way...