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Ratcheting up

I had a job in retail a long time ago, working at a now-defunct chain called Software Etc.  Over the years, I’d...

Poor support is worse than none

A few days back, I wrote to the support dept for one of the places I work with.  I told them, quite politely and in d...

Where are all your posts, Scott?

I’ve recently been savaged by haters (okay, one of my friends commented over a beer) about the paucity of blog ...

Customer service isn’t fair

I supply most of my clients with a copy of Zingerman’s Guide to Giving Great Service.  Click on the Recommended...

Trip the links fantastic

I was going to put “link” singular in the title, because people might think it referred to golf if I used...

Your virtual bard of business

Minstrel might be a more accurate word, but from the 1850’s on, that word has gained a different and less desir...

The elephant in the room

A couple years back, I was approached to ghost write a book.  It didn’t quite work out the way either of us pla...

The Basics

I find that as we learn more and more about something – a task, a subject, a person – we tend to gloss ov...

Trippin’

Many of my clients come to me with preconceived notions about who they are and what their customers are looking for. ...

Why Action?

There are dozens, likely hundreds, of digital and printed periodicals offering advice to marketing and sales professi...